Thanks to hyperconnectivity, almost everyone within a company can have a say in the strategic planning process. Malone outlines four significant steps to rethink strategic planning: 1. He envisions a new approach that leverages greater human-machine collaboration. Today, machines’ involvement in this process is restricted to automating a few computations or tracking metrics. Superminds can transform this dated process of corporate strategic planning, says Malone. Ultimately, 90% of businesses fail to meet their strategic targets. It’s no wonder that 95% of a company’s employees don’t understand its strategy. Strategy planning is primarily restricted to an annual exercise with participation from a few senior leaders. Let’s take the case of corporate strategic planning.Ī Harvard Business School report outlines that 85% of executive leadership teams spend under one hour per month discussing strategy, and 50% spend no time at all. How enterprises can use superminds for strategic decisions While there are many instances of organizations using superminds to drive their operational workflows today, the area of strategic decision-making is less explored. Digital-native companies such as Netflix, Pandora, and Uber have deep human-machine collaborations that power not just their customer-facing offerings but also their internal operations. Once you consider everyday products and services, there are many similar examples of superminds that blend human-machine abilities seamlessly. Of course, the web pages that a Google search returns were mostly created by people, highlighting another critical role that humans play in this supermind. With ML, machines use historical queries from users to surface the most relevant search results. People instruct the machines through direct programming logic and by training machine-learning algorithms. Google programmers are like employee training specialists-but here, the “employees” are machines. So, what’s the role of people? They tell the machines what to do. No human appears in the loop for this operational process. Everything that happens from the moment a user types in a search query until they get their results is performed entirely by computers. Malone shares Google Search as a case in point. Today, several organizations use superminds that employ human-machine collaboration to power their core business offerings. Thanks to advances such as AI and machine learning (ML), computers now bring their exceptional abilities to the supermind. In recent decades, machines have started doing tasks that many consider intelligent. Think of the vast potential that gets unlocked when simple machines link millions of humans worldwide. Malone calls this “hyperconnectivity.” What’s a simple yet profound example of hyperconnectivity today? The internet. While humans have been the primary actors of superminds, machines have begun playing a more prominent role over time.Įven before machines became smart, they created an enormous impact by just connecting humans to other humans. It is the collective intelligence of people that helped forge civilizations, form governments, and build successful organizations. So, what is collective intelligence? Think of it as the attribute that superminds possess. Superminds have operated since the time of hunter-gatherer tribes. Malone defines a supermind as a group of individuals acting collectively in ways that seem intelligent.

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